The Proof

Kings of
the Streets.

These are the brands that stopped renting attention and started owning the street. Every name below briefed a different objective — a launch, a sell-out, a category to dominate — and every one got the same discipline: a GPS-verified route engineered to its audience, creative built in-house, dayparted flights timed to peak traffic, and proof-of-play a media buyer can hold. Read the brief, the route, and the result behind each.

13 Campaigns Chicago · NW Indiana · Michigan GPS-Verified Routes
Meet the roster ▾
Quick-Service Restaurant · Grand Opening

Wendy's

Chicago, IL

Objective: own launch day and drive opening-week foot traffic.Execution: a full-motion LED route saturating the trade area and the busiest approaches to the new store.Result: opening week landed like a citywide event, not a soft open — launch spend converted into lasting local awareness that keeps the register moving long after the ribbon.

Foot TrafficLaunch AwarenessQSR
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Seasonal Retail · Demand Capture

Uncle Sam's Fireworks

Northwest Indiana

Objective: capture peak-season buyers as travel patterns shifted.Execution: dayparted routing adapted to real-time traffic and destination flow across the Region.Result: the brand met buyers at the moment of intent and turned a shifting market into booked sales — a seasonal return strong enough that they re-booked AOTC.

SeasonalRetailRoute Strategy
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Radio · Station Launch

FAB 94.5 The Hitz

Chicago, IL

Objective: build instant awareness for a new station and grow its listener base.Execution: high-frequency LED presence across core listening corridors and events.Result: a standing-start station built real audience share fast — street impressions converting into listeners and a foothold that compounds every ratings book.

Media LaunchReach & FrequencyAudience Growth
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Luxury Rentals · Brand Awareness

Elevated Exotics

Chicago, IL

Objective: position a premium brand in front of a premium audience.Execution: a route built around high-visibility, high-income corridors and marquee moments.Result: lifted inquiries from high-value clients and put the brand in their consideration set — visibility that keeps compounding into bookings.

LuxuryPositioningExperiential
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Community Event · Attendance Drive

Belmont Cragin Vintage Fest

Chicago, IL

Objective: pack a neighborhood festival with local turnout.Execution: ward-level routing through the surrounding community in the days before the event.Result: turnout that beat expectations and a festival that now owns a date on the neighborhood calendar — presence that pays forward every year.

EventLocal ReachTurnout
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Industrial B2B · Brand Awareness

American Precision Services

Northwest Indiana

Objective: put an industrial B2B name in front of decision-makers digital can't reach.Execution: targeted routing through industrial and commercial corridors.Result: the name became familiar to buyers before the first sales call — shortening the path to the deal and warming every pipeline it touched.

B2BIndustrialTargeted Routing
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Talent · Audience Building

Realty of America — April Starr

Chicago, IL

Objective: build name recognition and grow a following.Execution: a mobile LED presence carried through the neighborhoods and moments that matter to the audience.Result: recognition that outpaced organic reach and real-world momentum a feed could never guarantee — a following that keeps building.

TalentRecognitionCulture
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Entertainment · Bookings

DJ GloBoy

Chicago, IL

Objective: drive recognition and booking demand.Execution: high-energy LED creative routed through nightlife and event corridors at peak hours.Result: booking demand rose with the recognition — the name became the one promoters call first, turning visibility into a fuller calendar.

EntertainmentNightlifeDemand
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Automotive · Local Service

Makako's Auto Repair

Northwest Indiana

Objective: own the local market and drive service customers.Execution: a route concentrated on the community and commuter roads around the shop.Result: the shop became the default local choice — route spend turning into a steady, repeatable stream of service customers.

AutomotiveLocalService
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Community Event · Parade Activation

Hammond Hermits

Hammond, Indiana

Objective: elevate a youth-league opening day into a community event.Execution: a last-minute parade activation that led the procession through Hammond.Result: the league expanded the role in real time — from parade participant to parade leader and special-access opening-ceremony feature near the outfield.

EventCommunityTurnout
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Nonprofit · Mental Health Awareness

HCDS Mental Health

Chicago, IL

Objective: put mental-health services in front of a massive public audience during Sueños weekend.Execution: three consecutive days of bright, unmissable downtown Chicago route coverage.Result: 100% share of voice and a 300,000+ impression opportunity — a community brand that took over the street when the whole city was outside.

NonprofitAwarenessSOV
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Health & Wellness · Brand Exposure

Lakefront Nutrition & Fitness

Hammond, IN

Objective: move summer specials beyond a storefront outside the festival footprint.Execution: a six-hour Hammond route rotating brand, offer, and motion creative.Result: 33% share of voice, organic photo interaction, and photo-worthy visibility in front of a 40,000+ crowd the store could never have reached alone.

WellnessFestivalShared
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Labor & Public Affairs · 4-Activation Series

USW Local 7-1

NW Indiana & Chicago

Objective: keep an unresolved BP lockout of American workers in public view.Execution: four activations — a community parade, the facility perimeter, a solidarity march to Chicago, and a 40,000+ festival.Result: a labor message carried across four cities and two states for 800+ workers and families — sustained, impossible to ignore.

LaborPublic AffairsMulti-City
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The next name
on this list is yours.

One truck. One brand at a time. We're booking the next open route now — and the roster only has so much road.

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